Yakkers’ Corner Guest is Moncef Bouhafa, Director of the Center for Development Communication
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Mr. Moncef Bouhafa is a former UNICEF strategic communication expert with more than three decades of experience in the field of communication; he is currently director and founder of the Center for Development Communication, www.cendevcom.org. Combining strategic planning and training skills, Mr. Bouhafa has worked with international agencies, civil society and governments to advocate on a range of public issues related to governance and civil society, economic reform, violence against women and children’s rights among others. He has special skills in training senior officials to develop communication outreach especially through the media. He has designed and implemented training courses in Asia, Africa, Europe and the Middle East. Mr. Bouhafa has special expertise working with the Private Sector through social marketing and communication interventions.
Mr. Bouhafa is the lead facilitator for many of CDC’s learning events and is also a senior coach to executives including heads of UN agencies, heads of state & government, and resident coordinators of the UN System. He designs and implements learning programmes in the field of communication and development and has worked to design learning events with the United Nations System Staff College including pioneering the “Communication as a reform tool for the UN” series of workshops for senior UN staff. Mr. Bouhafa also developed ground-breaking programmes for the UN in the field of rapid public information response in peace keeping, humanitarian programmes, and reputation management for the UN in the Middle East and in Africa. He also has extensive experience in designing and developing learning packages. While a Middle East and Africa specialist, Mr. Bouhafa has worked in more than 30 countries worldwide in Africa, Asia, Europe, and Latin America and the Caribbean.
Prior to the founding of CDC, he was a long-serving UN official in UNICEF and a senior specialist with The Johns Hopkins University’s Center for Communication Programmes (CCP) – one of the leading institutions in social marketing and communication for behavior change. While at UNICEF he helped the organization define the concept of Social Mobilization, which has been extensively used as a means of generating support and interest through stakeholders for UNICEF’s programmes, and serving as spokesperson for the organization in many situations including emergencies in West Africa. Mr. Bouhafa is fluent in French, English and Arabic.
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